For many of the corporate events we do, digital signage is becoming a bigger add-on. It used to be more of a lower line item, but now, we are seeing it more and more including multiple monitors throughout the venue.
For those of you that don’t know, digital signage is, in its simplest form, a plasma or LCD screen that displays specific content created by our client. This content is usually pretty important to the event and many people are going to need to see it. So having the screens set up in key areas is crucial, that way everyone at the event will know what is going on. For example, it could be a screen in the hallway of a trade show telling you where the seminars are.
We have invested in some great technology that allows our customers to get creative and bring an interesting “style” to their next event or convention. While the simple screen on a stand is typical, our clients are always looking to add that next level of design, something that makes their event look different, without killing the budget.
There are also some big benefits to digital signage that are usually overlooked. It is a great way to generate revenue because the same screen can be used as advertising for the convention. This could in turn keep the cost of the ticket lower. It is also a great way to stay green. Imagine having to create all those signs for a one time purpose and then throw them out after!
The next time you need to get multiple points of information to guests or attendees give us a call and let us help you with creative digital signage!
-Jason
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